The Maruti Suzuki Smart Finance platform has redefined the way India buys cars. As an end-to-end online car finance solution, it untangles the usual hassles that come with the car buying process through an easy-to-use online platform for customers for all their car finance related needs. . From finding the right financial partner, choosing the best loan option, completing related formalities and disbursing loans online, the platform has redefined the modern car buying experience.
Now Maruti Suzuki has gone further and launched the
“Finance your car from anywhere” integrated campaign that will further amplify the premium offerings of the Smart Finance platform. As a fully online and AI-powered end-to-end finance platform, Smart Finance is so convenient and easy that it will help customers break free from convention, allowing them to finance their Maruti Suzuki vehicles from anywhere. So, owning a Maruti Suzuki car becomes seamless and transparent with this innovative financial market.
Speaking on the campaign, Shashank Srivastava, Senior Executive Director (Marketing & Sales), Maruti Suzuki India Limited said:
“Since its launch, Maruti Suzuki Smart Finance has disrupted the market with an advanced digital solution that allows customers to easily and conveniently access finance. We have identified that there are three major pain points for customers in the automotive finance process : lack of proper information, lack of transparency and lack of convenience. Customers can now finance their Maruti Suzuki vehicles from anywhere. Through our campaign, we want to educate our customers about transparency, ease and the superior convenience of using the Smart Finance platform.
Let’s see how the Maruti-Suzuki Smart Finance Platform is changing the way India benefits from auto finance.
Zero hassle with an extremely convenient online car financing offer
Maruti Suzuki is one of the largest original equipment manufacturers in the country and with Smart Finance it offers its customers the most innovative auto finance solution from a former Indian automaker. With Maruti Suzuki Smart Finance, a customer looking to finance their Maruti Suzuki car need only verify their details online by choosing their car and the Maruti Suzuki dealer near them, comparing loan offers and selecting the one that suits him best, and uploading their digital documents after which the financier verifies and sanctions the loan online. It certainly eliminates all the hassle that an offline finance model entails, while still providing the personalized touch that comes while physically enjoying auto finance.
360 degree financing solution
As a facilitator between the customer and the financier, Smart Finance also offers a real-time experience while enjoying car finance. It does this by ensuring that the customer has a wide range of choices of loan offers to suit their needs, leaving them the choice to select a suitable down payment and loan term. Moreover, the platform also offers personalized EMI offers based on their preferences, with all car loan offers applicable to the entire Maruti Suzuki range. Maruti Suzuki also ensures that this financing model is transparent and provides real-time status updates for users to check loan status online and digitally track every step of the process. Moreover, it also offers complete transparency on the associated fees.
Car financing is not a one-size-fits-all formula and Maruti Suzuki understands this better than anyone. That’s why it offers customers the ability to customize almost every aspect of the financing process. Whether it’s choosing a bank, customizing loan details, adjusting the loan term and applicable interest, selecting a preferred down payment amount, or calculating the EMI they need to pay, the platform accompanies the customer throughout the process.
Several financing options
Smart Financing Maruti Suzuki is associated with a number of financiers from which Maruti Suzuki customers can choose, depending on their profiles. You can opt for low down payments, personalized loans and low interest rates with programs that have been arranged exclusively for Maruti Suzuki customers. Under these programs, you can not only avail multiple car loan offers but also get online car loan approvals on all Maruti Suzuki cars and the entire Maruti Suzuki dealer network.
For this, Maruti Suzuki has onboarded 16 financiers including State Bank of India, HDFC Bank, Mahindra Finance, Indusind Bank, ICICI Bank, Cholamandalam Finance, Axis Bank, Bank of Baroda, Kotak Mahindra Prime, Sundaram Finance, AU Small Finance Bank, YES Bank, HDB Financial Services, Toyota Financial Services (India), Federal Bank and Karur Vysya Bank. All of these banks offer competitive interest rates so that the customer gets the best deal.
Wide range of customer profiles
In order to provide an inclusive finance platform for all, the Smart Finance platform covers a wide range of customer profiles to cater to the demands of a wide range of customers across India. It is available for ARENA and NEXA customers and is aimed at all customer profiles – employees, self-employed (with proof of income) and self-employed (without proof of income).
Since its launch, Maruti Suzuki Smart Finance has disbursed over Rs 15,000 crore in loans to over 2.6 lakh customers and now with the Finance From Anywhere campaign, Maruti Suzuki aims to further redefine the modern car buying experience .
If you’re looking for an integrated online car buying journey, it’s time to go for Maruti Suzuki Smart Finance. From selecting a financier to finding a loan tailored to your needs, your journey is covered by India’s largest automaker.